Purr

Purr is India's all-in-one pet care app — built for Indian pet parents who want the best for their pets.

Meet Pookie, your pet's 24/7 AI assistant and the heart of the Purr app. Whether it's 2 AM and your kitten isn't eating, or you can't remember when Bruno last got dewormed — Pookie has the answer. Instantly. No waiting rooms, no searching the internet, no guessing.

🤖 Ask Pookie Anything:

Get instant, personalised answers about your pet's health, food, behaviour, vaccinations, and safety — in plain English or Hindi. Pookie understands Indian breeds, Indian diets, and the Indian pet care landscape.

📍 Purr GPS Tracker — Early Access:

Pair a Purr GPS Tracker with your pet's collar and see their live location on the map. Check the tracker's battery, review where your pet has been with location history, and use Light and Sound to find them nearby. Early access is rolling out to select users.

📄 Smart Documents:

Store your pet's records by category — vaccination cards, medical reports, and more. Purr scans each document with AI and sets up reminders for you automatically.

💉 Vaccination & Deworming Reminders:

Never miss a health milestone. Tell Pookie your pet's age and vaccination history, or simply scan your vaccination card — Pookie extracts the details automatically and sets email reminders for every upcoming due date.

🛂 Pet Passport & Stamps:

Build your pet's passport and collect stamps as you care for them. Save and share passport cards to your phone's gallery.

🩺 Consult a Verified Pet Expert Online:

Not sure if it's serious? Connect with verified veterinarians and pet nutritionists for online consultations — from the comfort of your home, anytime.

🚨 Lost Pet? Act Fast:

Report your missing pet directly through the app. Instantly generate a custom missing poster with your pet's photo and details — ready to share on WhatsApp, Instagram, and your neighbourhood groups.

🏷️ Purr QR Tag:

Pair your Purr QR Tag directly in the app. Anyone who finds your pet can scan the tag and instantly reach you — no app required on their end. Set up your pet's profile, update contact details, and manage everything from one place.

🍖 Personalised Nutrition Guidance:

Get food recommendations, portion sizes, and diet plans tailored to your pet's breed, age, weight, and health conditions.

⏰ Smart Care Reminders:

Set reminders for vaccinations, deworming, grooming, flea treatments, and regular vet checkups — all through a simple conversation.

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Why pet parents love Purr:

✓ AI pet assistant available 24/7 — even on holidays and late nights

✓ Speaks English & Hindi

✓ Built for Indian breeds, food, and conditions

✓ Everything in one app — no switching between tools

✓ Free to get started

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GPS tracking requires a Purr GPS Tracker, sold separately.

Purr is built by NEM Innovations Pvt. Ltd. — India's pet safety company on a mission to keep every pet safe, healthy, and never lost.

*Pookie is an AI assistant and is not a substitute for professional veterinary advice. Always consult a licensed veterinarian for medical decisions.*